The pandering to black America is in full swing. From the original “woke” mega-corporation, Nike, to Starbucks, the NFL, and now NASCAR. But will it last? Is the country changing course – reversing the negotiation with terrorists policy – or merely reacting to the death of one man in police custody, soon to be forgotten, just like impeachment, climate change, and COVID-19?
Aren’t we all going to die in 12 years? At least, that’s what Representative Alexandria Ocasio-Cortez (D-NY) was squawking about this time last year? One would think the murder of one man in police custody wouldn’t keep the tiny truant, Greta Thunberg, from her world news media tour, as certain death of earth was imminent – but it has.
All eyes are focused on the aftermath of the death of George Floyd. Activists, coordinated and ready for mayhem and madness, turned all attention in their direction in a blink of an eye. And corporate America is in full “get in on the easy optics” mode, outdoing one another in sucking up to Black Lives Matter and Antifa.
Unarmed Social Justice Warriors
Of course, they believe they are on the side of righteousness, those folks who call themselves Social Justice Warriors. The problem is, they are woefully ill-equipped: their low-capacity magazines packed with delusional bullets – and few of those dipped in poisonous reality. Also, one might notice that these SJWs are overstimulated – Starbucks and energy drinks being the likely culprit.
Two years ago, one Starbucks manager in Philadelphia called the police on two black men hanging around the coffee shop. The men were waiting on a business acquaintance but were arrested for trespassing after the manager asked them to leave. Starbucks baristas were then forced to attend “hey don’t be racially profiling, you dummies!” classes and all seemed to settle into place.
Then came George Floyd. Starbucks is now making their own BLM shirts, complete with the Siren logo, for their employees to wear: Now, all the predominantly wealthy folks who like spending $9 for a cup of coffee can be reminded of their privilege and perhaps learn to be woke.
Twitter, the wokest of them all, colored its profile logo black, changed its bio to the Black Lives Matter hashtag, and coordinated its header banner to match the black icon. Amazon hopped on the bandwagon, as did Netflix, which claimed to stand with BLM. Most streaming platforms added new black-oriented documentaries and series for the desperate white person seeking information on how not to be a racist tool.
But the strangest of all was the denouncement by NASCAR of the Confederate flag, flown at races by a small percentage of fans (and currently, there are no fans allowed at the races, anyway). Darrell “Bubba” Wallace, who drives number 43 for Richard Petty Motorsports, wrapped his race ride in BLM – which most people cheered. NASCAR is mostly a good-natured sport with good-natured – 99% of whom are good eggs, with a couple of bad apples – and all patriotic Americans for whom protesting is in the blood. You can bet that no SJW saw that coming.
But how long will this latest “change” last?
Morning Consult recently conducted a poll to determine where Americans stand on peaceful protests and violent protests involving citizen casualties, property damage, and destruction of communities. In a nutshell, what the survey found explains why American businesses are in the throes of one-upping each other on virtue-signaling:
“Even though the survey shows that brands’ voicing of support for such causes is a divisive matter, especially along racial lines, there is one thing people agree on: Brands should not stay silent. Among all adults, as well as both black and white consumers, more people than not said that if a company declined to make an official statement about the protests, that would cause them to see a brand in a less favorable light.”
As Paul Harvey would say, “now you have the rest of the story.”
America has the attention span of the common housefly when a newer, shinier, or scarier object comes along. Three weeks ago, folks spent hours fighting on social media about wearing masks and sheltering in place. Those same people now are in the streets, in close proximity, and no one is worried about the bug that shut down the world’s most vibrant economy.
Those folks – bless their hearts – aren’t worried about the national debt, impeaching the president, voter fraud, climate change, or that Betsy DeVos is the Secretary of Education. No one cares that the #MeToo movement is all but a distant memory. And corporate America is in full Carpe Diem mode, appeasing the consumer and attempting to look woke. Well played, billionaires, well played.
Read more from Sarah Cowgill
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