by Kelli Ballard | Dec 18, 2023 | Articles, Good Reads, Media, Opinion
Does television advertising still work? Advertisers must think so because they are expected to spend about $61.3 billion on US cable TV and broadcast networks by the end of this year. Who are the top industries pumping so much money into showcasing their products or...
by Sarah Cowgill | Jun 17, 2022 | Articles, Good Reads, Opinion, Politics
Claire Atkin and Nandini Jammi founded the nonprofit group Check My Ads to help advertisers find out where their online ads were being placed, in case they might find the websites not aligned with their company’s culture and interests. In essence to make sure their...
by Kelli Ballard | May 16, 2021 | Articles, Good Reads, Politics
There seems to be a boycott epidemic going on in this country. From Georgia’s election laws resulting in companies and sports teams leaving the state to conservative business owners finding their businesses banned, the left seems to be in a boycotting frenzy. What...